Why I Built Workplaces — and Who It’s For
Bringing World-Class Business Support to the Owners Who Need It Most

With over 25 years leading growth for Fortune 50 and Fortune 500 companies, I kept seeing the same problem…small businesses were being left out. They didn’t have access to world-class business strategy, execution systems, or behavioural leadership insight — not because they lacked drive, but because they couldn’t afford $400/hour consulting retainers or abstract frameworks that didn’t match real-world pressures.
So I created Workplaces — a company designed specifically to bring powerful, proven business building strategies to entrepreneurs, trades, and owners who needed more than theory. Through a blend of coaching and consulting, I work hands-on with small business leaders to help them implement systems, improve profitability, manage people, and take control of their business again.
This isn’t about whiteboards and binders. It’s about helping you solve the things keeping you up at night. Whether you’re starting up, scaling up, or fixing what’s stuck — you don’t need to do it alone.
What Makes Workplaces Different?
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Hands-on implementation — not just advice.
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Real-world tools built for small business, not theory.
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Profit-first, people-focused strategy.
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Flexible, founder-friendly pricing.
Most small businesses fail — not from lack of effort, but lack of access.
Why Workplaces Exists
- 20% of small businesses fail within their first year
- Nearly 50% won’t survive five years
- Only 1 in 3 make it to the 10-year mark
Bruce founded Workplaces to close that gap. As the backbone of the economy, small businesses deserve more than motivational quotes and cookie-cutter plans. They need strategic, hands-on support from someone who understands what it takes to build, lead, and sustain real business results.
Workplaces exists to make sure they get it — without $400/hour retainers.
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